The tangibility of print media should never be underestimated; i.e. there could be significant value in producing a printed product for your clients, such as a brochure or guide to your services.
It’s a well-researched and documented fact that a reader’s attention span is far greater offline than it is online, where there are too many distractions and readers are likely to only skim read content.
Reading offline is sometimes called deep reading, and this in turn creates deeper thinking in the reader.
Therefore for you and your business this could mean that printed communication material may have a far stronger effect on your client than just an online blog for example, leading to their further engagement with your business.
I regularly produce a wide range of print media for clients. This includes articles for magazines and newspapers, printed guides, brochures and manuals, books and booklets, flyers and show cards.
I often work with Luke, a local graphic designer, and Chris, a local printer in order to deliver a completed brief for my clients: alternatively I’m equally comfortable supplying the copy and written content to a client for their in-house design and printing services.
Please get in touch with me to discuss your project, or to receive samples of printed work completed for other clients.